Data storytelling: put your data in a story to convince and inspire

Inter and intra-company training

Who is the training for?

Managers, architects, analysts, IT professionals, consultants, marketing and communication managers, and anyone looking to improve their skills in presenting reports, projects, or studies.

Level reached

Beginner

Duration

12,00 hours(s)

The first day will consist of a theoretical part punctuated by case studies and practical exercises. This will be followed by a half-day devoted to real issues encountered by partocpanies in the exercise of their profession.

Language(s) of service

EN FR

Prerequisites

It is desirable, but not essential, for participants to have some understanding of the subject.

Goals

This immersive training guides you in transforming raw data into clear and impactful narratives. You will learn to:

  • Combat information overload to better capture attention.
  • Structure your data into memorable and convincing stories.
  • Prioritize information for more effective communication.
  • Present reports and projects in a visually appealing manner.
  • Engage and maintain your audience's interest with compelling data.
  • Simplify complex data to enhance understanding.
  • Use numbers to strengthen your key messages.

Contents

  • The Art of Data Storytelling: How to turn data into engaging narratives.
  • Context Analysis: Identify your audience and define key messages.
  • Visual Selection: Choose visuals that highlight your data.
  • Organization and Hierarchy: How to structure information to avoid confusion.
  • Creative Guidance: Design Thinking techniques for innovative thinking.
  • Visual Models: Explore different ways to visualize data.
  • Story Construction: From the idea to the final presentation.
  • Practice and Critique: Exercises to apply your knowledge and refine your style

Points covered

  • Data Narrative Creation: Techniques to make data accessible and engaging.
  • Understanding Audience Needs: Grasping what your audience expects from your presentations.
  • Information Prioritization: How to effectively prioritize and structure your data.
  • Effective Visualization: Choosing the right formats and tools to illustrate your figures.
  • Visual Storytelling Techniques: Learn to captivate your audience with impactful visuals.
  • Critical Analysis of Presentations: Identifying strengths and areas for improvement in real case studies.

Teaching methods

Practical Workshops
Case Studies.
Creative Exercises: Learn to think differently with Design Thinking techniques.
Personalized Feedback: Receive advice to perfect your own presentation style.

Evaluation

Knowledge is validated throughout the course by practical exercises.

Certificate, diploma

A certificate of attendance will be sent to participants after the course.

Mode of organisation

Lunch is not included.

Additional information

Limited to 10 people, for greater interactivity.